ENTERTAINMENT MERCHANTS ASSOCIATION IN ASIA
ABOUT EMA ASIA
The Entertainment Merchants Association (EMA) is a not-for-profit international trade association headquartered in the United States of America, dedicated to advancing the interests of the entertainment content industry. EMA Asia is the association’s partnership with Vuulr, based in Singapore, as a move to increase the global utilisation of EMA’s standards, specifications and best practices designed to reduce friction points in the film, TV and digital content supply chain. This will help content providers and buyers to open more markets, gain access to greater diversity of content quickly and at a lower cost, benefiting content providers, retailers, and the end consumers.
EMA Asia will advance EMA’s digital supply chain efficiency initiatives and provide the entertainment content community with industry support and consultation in China, India, Japan, South Korea, and Southeast Asia.
Members of EMA Asia will include content creators (individuals and production houses), distributors and retailers and anyone who is involved in the supply chain of the entertainment content industry.
Members will receive certain EMA Asia member benefits and preferential rates for EMA conferences and events. Details are currently being worked on.
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